The Anchoring of Nanotechnology in the Spanish National Press

By Giuseppe A. Veltri and Alberto Crescentini.

Published by The International Journal of Science in Society

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Studies on nanotechnology’s media representations focused mainly on UK and US with little attention to other countries. This study is an initial analysis of nanotechnology’s Spanish national press coverage determining in what contexts this technology has been discussed and identifying their evolution across more than ten years. We refer to the notion of ‘anchoring’ (Moscovici, 2000) to analyse this process. Our corpus includes more than 600 articles from the most important Spanish national newspapers (El Pais, El Mundo and ABC) and covers more than ten years of coverage (1997-2010). We applied text-mining techniques using multi-correspondence analysis and cluster analysis of elementary context to identify longitudinal evolution of themes in the overall coverage and differences between newspapers. Findings suggest an overall positive coverage and several predominant clusters of meanings related to economic development and business opportunities. There is also a specific emphasis on national and European policies of investment and development. Risk discourse is present in the early years of coverage but becomes more and more marginal later, a pattern different from similar previous studies about other countries.

Keywords: Nanotechnology, Spanish National Press, Social Representation Theory, Anchoring, Issue Cycle

The International Journal of Science in Society, Volume 2, Issue 2, pp.127-138. Article: Print (Spiral Bound). Article: Electronic (PDF File; 703.176KB).

Dr. Giuseppe A. Veltri

Post Doctorate Researcher, Institute for Prospective Technological Studies (IPTS) of the European Commission, Institut Nicod, European Commission IPTS, Seville, Andalucia, Spain

Giuseppe A. Veltri holds a MSc in Social Research Methods from the Methodology Institute of the London School of Economics (LSE) and a PhD in Social Psychology from the LSE. Currently, he is benefiting of a scientific grant at the European Commission JRC Institute of Prospective Technological Studies (IPTS) in Seville (Spain). His research interests are in science and technology studies, social psychology of new technologies and risk perception.

Dr. Alberto Crescentini

Researcher, Institution Scuola Universitaria della Svizzera Italiana, Locarno, SUPSI, Switzerland

Alberto Crescentini is a researcher at Department of Learning and Training of SUPSI (Locarno, Switzerland) and visiting professor at the Università Cattolica S.C. (Milan, Italy). He teaches Educational Search Methodology and Work and Organizational Psychology. His research interests are in research design issues, texts analysis and innovation studies.